BMWi / German Pavilion Expo 2017 AstanaExhibition & Fair
We translated the German roadmap into dramatic composition, architecture and interactive elements, represented by energy lines and the map of the future.
Germany presented its pioneering “German-engineered” energy revolution. Visitors were able to explore the future energy landscape according to the motto of “Energy on Track”. The ambitious claim clearly communicated the German roadmap’s objective of putting energy policy on the right track by switching over to sustainable energy sources. Visitors walked through a coherent story with powerful content in four theme worlds that allowed them to zoom in from the global to the individual perspective. They were gradually drawn into the story to the point where it became clear that individual people can initiate change, and that we are the main drivers of the energy sector transformation.
Best Interpretation of Theme
Theme development over 700m²
Special Events: Building/Construction
Special Events: Publicity
Public Relations: Sustainability Project
Best Public Event
Best Thematic Exhibition
Best Interactive Installation
Expo / Exhibition
Kommunikation im Raum Craft – themenbezogen – Digitale Rauminszenierung
Temporary Thematic Exhibition
Fair and Exhibition