insglück Ventures into Switzerland
New location, new goals: the creative agency insglück has opened a new office in Zurich. After Berlin, Cologne, and Hamburg, it is the first foreign branch of the internationally successful live-com agency. The driving force behind this move was the wish of a long-time customer to intensify the existing close collaboration, also on a spatial level. For some time, the management thought about opening a Swiss subsidiary because in the past, insglück already created several lucky moments in Switzerland.
Especially in terms of incorporating and reflecting the national identity in communication – more Swissness at insglück – it is good for us and the agency overall”, explains CSO and CEO Christoph Kirst the agency's Swiss move.
Zurich-born Jocelyn Montredon has been appointed as team leader and first reference person. Jocelyn Montredon looks at 12 years of experience in B2B live communication and was most recently a Deputy Head of Production at Zurich’s standing ovation ag. Here, she was responsible for the strategic and operational consulting of national and international customers and the overall project management for live communication overall.
“We successfully implemented the first events, and our Zurich team keeps growing. It’s important to us to rely on a network of local partners and suppliers when realizing projects”, says Montredon.
“We are delighted to work with such a competent colleague. Her professional expertise, commitment in the industry, language skills – on top of Züritüütsch – but also her personality make her the perfect insglück staff”, says Christopher Kirst about the new arrival.